Paul Fitzgerald, Founder & CEO of Salt & Pepper Media Inc. Appears on the Growth and Scaling Podcast with Todd Westra

Paul Fitzgerald, Founder and CEO of Salt & Pepper Media Inc., appears on the Growth and Scaling Podcast, hosted by Todd Westra.

Paul Fitzgerald is a seasoned journalist, publicist, and CEO of Salt & Pepper Media Inc., a highly regarded PR firm. With over 20 years of experience, Paul has worked on major news campaigns and collaborated with notable celebrities. He has secured extensive media coverage for clients in renowned outlets such as The New York Times, CNN, and BBC. Paul’s expertise extends to social media platforms, where he has created successful campaigns for clients on Facebook, Twitter, YouTube, Instagram, and LinkedIn. Salt & Pepper Media Inc. offers a comprehensive range of services, including PR, media training, web design, social media management, and more.

With a Master of Arts in Journalism and Communications, along with a background in political science and media studies, Paul brings a unique blend of skills to his work. His outstanding contributions have been recognized with prestigious awards, including the James Ryan Memorial Award and the Literary M. Award. As a respected figure in the industry, Paul Fitzgerald continues to make a significant impact in journalism, public relations, and media communications.

Paul’s advice centers around appreciating the value of small things and recognizing their potential for significant opportunities. He believes in treating every interaction as potentially impactful, understanding that even brief connections or interviews can lead to breakthroughs in business. Paul encourages individuals to embrace the growth process, maintain a positive attitude, and find joy in their work. Passion and enjoyment are essential for long-term success.

However, Paul also advises caution in business relationships, urging individuals not to let their kindness be exploited. He emphasizes the importance of trusting instincts, paying attention to warning signs, and not being swayed by materialistic displays. Paul suggests addressing payment challenges by asking for deposits and being flexible with pricing to find mutually beneficial solutions. Finally, he stresses the need to adapt and maintain integrity while nurturing genuine connections in business partnerships.

Paul gives a shout out to Fred Cary from IdeaPros in San Diego. They describe Fred as a supportive figure who helps inventors and entrepreneurs bring their ideas to life. Fred’s expertise in scaling businesses and advice to hire experts in different areas are valuable lessons the speaker has learned. They express pride in working with Fred and are excited about upcoming announcements and big launches they collaborate on.

Paul Fitzgerald

Paul Fitzgerald is the founder and CEO of Salt & Pepper Media Inc. - a popular public relations and digital media firm that secures media coverage for new tech start-ups. His firm is active in Toronto, Calgary, Montreal, Vancouver, New York City, Chicago, Las Vegas, Los Angeles, and San Diego. Fitzgerald is currently a contributing columnist with Rolling Stone Culture Council and Entrepreneur Magazine. He is also a new innovations and science and technology journalist and writes for the Toronto Sun, The Toronto Tribune, The Toronto Post-Gazette, and The New York City Herald. He also hosts the Tech Spotlight Feature on YourTV News - Cogeco and Halton Outlook Today (HOT) News.